Trentino – MUSEUM-FI : creative business for museums

Museums and cultural institutions are hungry for creative, ICT and mobile solution. Innovative enterpreneurs are ready to offer smart services and solution. We are happy to let these two worlds meet!

The target of this challenge is finding new interesting solutions and services which will be used by museums or cultural institutions. The product and services offered by the entrepreneurs, can be at a starting point, ready to test or tailor made in accordance to the museums.

A one day “speed date” in order to meet supply and demand.

How does it work?

A full day hackathon’style speed- date event where start ups and companies will meet all the partecipants museums, eager to hear the many possibles services and solutions for their needs.

Once the right idea finds the right museum we’ll have  a match!


QUESTION:    Who is the winner? The company or the museum?

ANSWER:       Both!

WHY?              The Company will have the money to realize the service, the product or the testing  and the museum will have the opportunity to prove the most suitable solution for its needs.


Don’t hesitate and receive up to 50k in funding!

What are we looking for

  • Mobile applications in the domain of smart societies, using creativity and ICT tools by actively involving “the public” in a living lab philosophy and methodology.
  • During the period of the challenge, integration of a FIWARE component is required
  • Develop your project into a realistic plan, convincing us you can implement a prototype ultimately by June

Who can participate

  • Participants must represent a legal entity (TVA number)
  • Physical presence at the kickoff meeting in one of the participating cities is required, as well as participation to the FIWARE training (unless FIWARE experience can be proven)
  • Participation to the Challenge Week or meeting with the cities representative will be taken into account during the evaluation of your application.


  • March 21-24                    Creative Ring Challenge Week
  • March 28, 23h59 CET    Final deadline to submit application
  • April 6-7                           Pitching event and first selection of winners (5 projects max, €25k each + process guidance)
  • April-June                        implementation of your prototype
  • June: Jury                         a maximum of two projects get additional support (€25k each and coaching)
  • June-Oct                           implementation of your mature application on one or more locations
  • Oct                                    end presentation together with the winners from the other regions in Europe (Spain, Finland and Italy )


  • The Guidelines for this challenge and information about funding and how to submit your application can be found here

Contact us: info (at)